Základy marketingu

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Publications Přehled o publikaci

Přehled o publikaci

B 2018

Základy marketingu

KARLÍČEK, Miroslav

Basic information

Original name

Základy marketingu

Authors

KARLÍČEK, Miroslav

Edition

2. vyd. Praha, 2018

Publisher

Grada

Other information

Type of outcome

Book on a specialized topic

Confidentiality degree

is not subject to a state or trade secret

ISBN

978-80-247-5869-5

Changed: 10/11/2023 10:31, Ing. Robert Kempný

KARLÍČEK, Miroslav. Základy marketingu. 2nd ed. Praha: Grada, 2018. ISBN 978-80-247-5869-5.

@book{72381,
   author = {KARLÍČEK, Miroslav},
   address = {Praha},
   edition = {2.},
   location = {Praha},
   isbn = {978-80-247-5869-5},
   publisher = {Grada},
   title = {Základy marketingu},
   year = {2018}
}

TY  - BOOK
ID  - 72381
AU  - KARLÍČEK, Miroslav
PY  - 2018
TI  - Základy marketingu
PB  - Grada
CY  - Praha
SN  - 9788024758695
ER  -

KARLÍČEK, Miroslav. \textit{Základy marketingu}. 2nd ed. Praha: Grada, 2018. ISBN~978-80-247-5869-5.