UCJAOP11 Translation and Localization

Faculty of Philosophy and Science in Opava
Winter 2017
Extent and Intensity
0/2/0. 3 credit(s). Type of Completion: zk (examination).
Teacher(s)
doc. PhDr. Michaela Weiss, Ph.D. (seminar tutor)
Guaranteed by
doc. PhDr. Michaela Weiss, Ph.D.
Institute of Foreign Languages – Faculty of Philosophy and Science in Opava
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The aim of this course is to introduce the concept of localization and its relationship to translation. As localization involves more processes than translation, first chapters are devoted to defining the key terms of localization, globalization and internationalization. Significant emphasis is placed on the linguistic and cultural differences that play a major role in text adaptations for various locations, which includes adapting content to the local conventions for such features as date and time formats, currencies, numbers, language, colour coding, cultural choices, writing systems.
Syllabus
  • 1. Introduction to the course
    2. What is Localization: Globalization, internationalization and localization
    3. Localization and translation
    4. Localization as a Translation Theory
    5. Assignment of a Localization Project
    6. Localization and Equivalence
    7. Localization and Style
    8. Culturally sensitive food
    9. Service Localization: translating the menu
    10. Product Localization: translating the manual
    11. Summarizing chapter
    12. Presentation of Localization Project
Language of instruction
English
Further Comments
The course can also be completed outside the examination period.
Teacher's information
Active participation in class, completion of all assigned translations. Final project in translation and its presentation in class.
The course is also listed under the following terms Winter 2012, Winter 2013, Winter 2014, Winter 2015, Winter 2016, Winter 2018, Winter 2019, Winter 2020.
  • Enrolment Statistics (Winter 2017, recent)
  • Permalink: https://is.slu.cz/course/fpf/winter2017/UCJAOP11