PEMBPDIF Digitization of the company

School of Business Administration in Karvina
Winter 2023
Extent and Intensity
1/2/0. 5 credit(s). Type of Completion: zk (examination).
Ing. Dalibor Šimek, Ph.D. (lecturer)
doc. RNDr. Ing. Roman Šperka, Ph.D. (lecturer)
Ing. Tereza Ikášová (seminar tutor)
Guaranteed by
doc. RNDr. Ing. Roman Šperka, Ph.D.
Department of Business Economics and Management - School of Business Administration in Karvina
Contact Person: Ing. Žaneta Rylková, Ph.D.
Mon 16:25–17:10 B207
  • Timetable of Seminar Groups:
PEMBPDIF/01: Mon 14:45–16:20 B307, T. Ikášová
Prerequisites (in Czech)
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
  • 1. Specifics and definition of digital companies | Differencies between digital and usual companies. Internet of things and Industry 4.0. Advantages of a digital company. Digitization as a competetive advantage.
    2. Digital tools for personal and team productivity | Tools and methods used for Time Management. SW programs for a team and company internal communication. Digital tools for a team project management.
    3. The audit of a digital readiness of companies | Definition and levels of a digital readiness. Digital and technological skills and competencies. Methodology of a digital audit readiness. The ways of dealing with audit outcomes.
    4. Digital transformation of a company | The ways of digital tools implementation into the company. Process and flow of a digital transformation. Management and technological aspects of a digital transformation.
    5. Digitization of business processes | Proces management and IT systems using process-aware approach. The methods for discovery, modeling, analysis, redesign and implementation of a business proceses in a digital form.
    6. Improvement of processes in a digital environment | Strategic task of the process improvement in the context of a business strategy. Reporting and requirements analysis of an IT solution. Proof of Concept approach. Piloting and prototyping.
    7. Data management, its analysis and evaluation | Iterative data evaluation and increasing of a digital maturity of companies. Setting the key indicators of a success. Operations with reporting indicators. Analysis of existing data and their interpretation. The ways of insights aquiring from available data.
    8. Automatization of business processes | Workflow, its management and digitization. Robotic process automatization (RPA). Process management systems. The ways to implementing the automatization systems into the company.
    required literature
  • VEBER, J. Digitalizace ekonomiky a společnosti: výhody, rizika, příležitosti. Praha: Management Press, 2018. ISBN 978-80-7261-554-4. info
  • USTUNDAG, A and E CEVIKCAN. Industry 4.0: managing the digital transformation. Cham: Springer International Publishing, 2017. ISBN 978-3-319-57869-9. info
  • ROGERS, D L. The Digital Transformation Playbook: Rethink Your Business for the Digital Age. Columbia: Columbia Business School Publishing, 2016. ISBN 978-0-231-17544-9. info
Assessment methods (in Czech)
povinná účast na seminářích 50 %, průběžné plnění úkolů na případové studii mezi semináři (30 % hodnocení), závěrečná kombinovaná zkouška (70 % hodnocení)
Language of instruction
Further Comments
Study Materials
The course is also listed under the following terms Winter 2020.
  • Enrolment Statistics (recent)
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