EVSNAMIB Microeconomics

School of Business Administration in Karvina
Winter 2019
Extent and Intensity
3/2/0. 6 credit(s). Type of Completion: zk (examination).
Dr. Ing. Ingrid Majerová (lecturer)
Dr. Ing. Ingrid Majerová (seminar tutor)
doc. Mgr. Ing. Michal Tvrdoň, Ph.D. (lecturer)
Ing. Radka Kubalová (seminar tutor)
Guaranteed by
doc. Ing. Pavel Tuleja, Ph.D.
Departament of Economics and Public Administration - School of Business Administration in Karvina
Contact Person: Dr. Ing. Ingrid Majerová
Thu 8:05–10:30 A412
  • Timetable of Seminar Groups:
EVSNAMIB/01: Mon 13:55–15:30 A423, except Mon 14. 10., except Mon 4. 11. ; and Tue 15. 10. 14:45–16:20 A406, Tue 12. 11. 14:45–16:20 A406, R. Kubalová
The completion of the course does not require any conditions and subject can be registered independently of other subjects.
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 20 student(s).
Current registration and enrolment status: enrolled: 3/20, only registered: 0/20
fields of study / plans the course is directly associated with
there are 7 fields of study the course is directly associated with, display
Course objectives
The objective of the course Microeconomics is to develop knowledge that students of master study programs have already acquired during the studying courses where the basis of general economics was taught. The student will be gradually acquainted with the issue of general equilibrium, which includes the theory of rational choice, the consumer demand theory and the issue of production and choice of technologies, income and costs of the firm, the market environment and the behavior of firms and factor markets. All the efforts of lecturers and seminar lecturers will be focus on a deepening the economic thinking of the students studying at School of Business Administration as well as the mastery of technical tools used in this advanced microeconomics analysis.
  • Introduction to microeconomic theory
    The basic principles of economics, role of models in economics, economics division, methods and tools of economic analysis. The essence of market, exchange and prices and their role in the economy. Types of markets and their actors. Elements of markets - supply, demand, price, and different types of competition. Analysis of market mechanism.
    Theory of rational choice, consumer demand theory
    Theory and preferences based on the theory of consumer demand. Budgetary limitations, the consumer's preference, cardinal and ordinal view on the benefits measuring method, problems of optimal consumer choice. Derivation of individual demand curves and elasticity of demand.
    The choice of technology and production, costs, revenues and profit
    Theory of the firm and the choice of manufacturing process. Technological limitations of the firm, short and long term production function, cost optimum of the firm. The correlation between the returns of scale and cost functions. Revenues on the perfectly and imperfectly competitive market. The costs in the short and long run. Economic profit.
    General equilibrium and efficiency
    General equilibrium analysis. Pareto efficiency. The conditions under which the economy achieved efficiencies in the exchange. Efficiency in production and efficiency in the production mix.
    Firm behavior in perfectly competitive markets
    Characteristics of a perfectly competitive market, the choice of optimal production scale, short-term end of production and the permanent withdrawal of the firm from a perfectly competitive market. Supply curve perfectly competitive firm and market supply curve in the short and long run.
    Firm behavior in imperfect market
    Forms of imperfect competition: monopoly, oligopoly and monopolistic competition. The effects of various forms of imperfect competition on market supply and demand. Efficiency of the market.
    Microeconomics aspects of labor and capital market
    Demand for labor force. Individual and market labor supply. Marginal revenue of product, marginal cost of product. The labor market in conditions of perfect and imperfect competition. Monopsony. Capital, capital goods and their forms, capital market. Present and future value, net present value of future revenues and income on capital.
    Externalities, public goods and imperfect information
    Causes of limited market efficiency. Public goods, positive and negative externalities, information asymmetry in the market. The issue of monopoly power. The role of the state in the market economy activities leading to the elimination of the negative impacts of market failures.
    required literature
  • MANKIEW, N. G., 2020. Principles of Microeconomics, 8th Edition. Stamford: Cengage Learning. ISBN 978-1-30597-149-3.
  • PERLOFF, J. M., 2018. Microeconomics, 8th Edition. London: Pearson Education Limited. ISBN 978-1-292-21562-4.
    recommended literature
  • MANKIEW, N. G., 2020. Principles of Microeconomics (MindTap Course List), 9th Edition. Stamford: Cengage Learning. ISBN 978-0-35713-348-4.
  • KRUGMAN, P. and WELLS, R., 2015. Microeconomics, 4th Edition. New York: Worth Publisher. ISBN 978-1-46414-387-8.
  • VARIAN, H R., 2019. Intermediate Microeconomics with Calculus: A Modern Approach: Media Update. New York: W.W.Norton & Company. ISBN: 978-0-39368-999-0.
Teaching methods
Lecture with presentation in Power-point
Assessment methods
Language of instruction
Further comments (probably available only in Czech)
Study Materials
The course can also be completed outside the examination period.
Teacher's information
attendance in seminars 60%, final written exam, research and study of the literature related to the topic of the intermediate microeconomics

ActivityDifficulty [h]
Ostatní studijní zátěž72
The course is also listed under the following terms Winter 2014, Winter 2015, Winter 2016, Winter 2017, Summer 2018, Winter 2018, Winter 2020.
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