EVSBKEKO Economics

School of Business Administration in Karvina
Winter 2026
Extent and Intensity
16/0/0. 5 credit(s). Type of Completion: zk (examination).
Teacher(s)
Dr. Ing. Ingrid Majerová (lecturer)
Guaranteed by
Dr. Ing. Ingrid Majerová
Departament of Economics and Public Administration – School of Business Administration in Karvina
Contact Person: Dr. Ing. Ingrid Majerová
Timetable
Fri 16. 10. 8:05–9:40 VS, Fri 20. 11. 8:05–9:40 VS, Fri 18. 12. 8:05–9:40 VS
Prerequisites (in Czech)
FAKULTA(OPF) && TYP_STUDIA(B) && FORMA(K)
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 220 student(s).
Current registration and enrolment status: enrolled: 144/220, only registered: 4/220
fields of study / plans the course is directly associated with
Course objectives
The aim of the course is to familiarize students with basic economic categories and the relationships between them. The course is intended to prepare students of the Faculty of Business and Entrepreneurship for the study of other economic subjects related to acquiring basic theoretical knowledge in the field of microeconomics. It deals primarily with goods, the market and its elements, consumer and producer behavior, income, costs and profit, factor markets and the role of the state in the economy from the perspective of microeconomics.
Learning outcomes
The student can define areas essential for understanding concepts and relationships in economics, define basic principles of economics with regard to the role of models in it, explain how the economy is structured, can distinguish different types of markets, define the economic cycle from the perspective of different types of economics, explain the importance of economic entities and distinguish basic economic elements; is able to define a company and the nature of its functioning, distinguish different types of competitive environments and their basic characteristics, further define the specifics of individual factor markets, can define the nature of market failure and the role of the state in its elimination or support.
Syllabus
1. Basic introduction to economics Definition of basic concepts and economic relations in theoretical and practical terms. Basic principles of economics and the role of models in economics. Division of economics. Basic methods and tools of economic analysis used. Overview of economic theories in relation to microeconomic issues. 2. The nature of the market and exchange The existence of the necessity of exchanging activities between people and the resulting definition of the space in which exchange occurs, i.e. the market. Basic division of markets into individual types. Economic cycle from the perspective of microeconomics and macroeconomics. Economic entities, i.e. households, firms and the state. Theoretical foundations of basic elements such as supply and demand (individual, partial and aggregate), price and competition. 3. The consumer and his preferences The consumer as a basic element of the market and his choice. The influence of budget constraints on consumer choice. Utility and individual approaches to measuring utility from consumption. The issue of optimal consumer choice. Alternative approaches to measuring consumer optimum. Derivation of individual demand curves and their elasticities. 4. Firm and production process The essence of the firm's functioning and its limitations. Stages of the production process associated with productivity and production volume. The importance of production factors and technology in the firm's activities and finding its optimum. Revenue, costs and profit of the firm from the perspective of economic theory in different time periods. 5. Firm from the perspective of various types of competitive markets Basic characteristics of individual types of competitive markets from the perspective of theory and practice. Functioning of a firm in a perfectly competitive market and firm decision-making. Examples of imperfectly competitive markets (monopoly, oligopoly and monopolistic competition) and their functioning in practice. 6. Factor markets - land, labor, capital Characteristics of individual factors of production and their prices. Specifics of the factor market: land market, labor market and capital market. Labor market and functioning of unions. Capital goods and their forms. Interest rate, savings and their importance. Returns on capital, present, future value and net present value of future income and their use in deciding on investment options. 7. The state and its role in the economy The state and its role in market failure, elimination of negative and support of positive impacts of market failure. The function of the state is public choice. Mechanisms of public choice and subjects of the political market. Types of voting, the median voter theorem and the role of bureaucracy.
Literature
    required literature
  • MAJEROVÁ, Ingrid. Ekonomie. Karviná: SU OPF, 2025, 138 pp. info
  • TULEJA, P., NEZVAL, P., MAJEROVÁ, I. Základy mikroekonomie. Praha: CP Books, 2011. ISBN 978-80-251-3577-8. info
    recommended literature
  • CASE, K. E., FAIR, R. C., OSTER, S. Principles of Microeconomics. New York: Prentice Hall, 2011. ISBN 978-0131388857. info
  • MANKIW, N. G. Zásady ekonomie. Praha: Grada, 2009. ISBN 978-80-7169-891-3. info
Teaching methods
Lecture, work with text, conversation, work in teams, cooperative and collaborative learning, teaching using practical examples applied to theoretical approaches, individual consultations, demonstration of skills, student self-study
Assessment methods
grade
combined exam

Language of instruction
Czech
Teacher's information
Docházka na semináře, průběžný test.
Hodnotící metody: účast na seminářích min. 60 % (10 % hodnocení), průběžný test (30 % hodnocení), kombinovaná zkouška (60 % hodnocení).
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
The course is also listed under the following terms Winter 2018, Winter 2019, Winter 2020, Winter 2021, Winter 2022, Winter 2023, Winter 2024, Winter 2025.
  • Enrolment Statistics (recent)
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