Study plans

Studies

  • Learning Outcomes

    After successfully completing his/her studies the graduate is able to:

    • be knowledgeable about the terminology in the field of tourism, economics, management, marketing, enterprises economy, finance and taxes within the area of entrepreneurship, law in economic practice, entrepreneurship and informatics;
    • observe, analyze and suggest enterprises processes in tourism;
    • prepare materials for negotiation with business partners, formulate and present technical problems and possible ways of their solution;
    • observe actual products and trends in tourism and flexibly adapt to their dynamics and demand;
    • suggest and realize business plan;
    • make decisions about principal activities of tourisms enterprise with the use of IT;
    • apply principles of sustainable development, new technology and trends for the improvement of products supply;
    • educate himself/herself and develop his/her professional skills;
    • evaluate ecological impact of touristic activities and suggest measures for their minimization;
    • lead or take part in leading tourisms enterprise;
    • interpret impact of actual state of entrepreneurial environment on concrete tourisms enterprise and suggest improvement of provided service;
    • interpret data of his/her study field reflecting relevant scientific, technical and ethical problems both to specialists and the non-professional public;
    • effectively communicate with key personalities such as investors, owners, customers, suppliers or assistants of states structure;
    • communicate in world language – in English language.

Basic information

Abbreviation
B_CRT
Type
Bachelor's degree programme
Profile
career-oriented
Degree
Bc.
Length of studies
3 years
Language of instruction
Czech Czech

269
number of active students
47
number of theses/dissertations