International Marketing, 11th Edition

Přehled o publikaci

2002

CATEORA, Ph. R., GRAHAM, J.L.

CATEORA, Ph. R., GRAHAM, J.L.

The McGraw-Hill Companies, 2002

0-07-112312-1

Changed: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.

CATEORA, Ph. R., GRAHAM, J.L. International Marketing, 11th Edition. The McGraw-Hill Companies, 2002. ISBN 0-07-112312-1.

CATEORA, Ph. R., GRAHAM, J.L. \textit{International Marketing, 11th Edition}. The McGraw-Hill Companies, 2002. ISBN~0-07-112312-1.