Marketing Management: Analysis Planning, Implementation and
Control

Podrobný výpis o publikaci

1997

Kotler, P.

Marketing Management: Analysis Planning, Implementation and Control

Kotler, P.

Prentice-Hall, Englewood Cliffs, 1997

Změněno: 31. 1. 2019 10:25, RNDr. Jan Géryk, Ph.D.

Kotler, P. Marketing Management: Analysis Planning, Implementation and Control. Prentice-Hall, Englewood Cliffs, 1997.

Kotler, P. \textit{Marketing Management: Analysis Planning, Implementation and Control}. Prentice-Hall, Englewood Cliffs, 1997.