Detailed Information on Publication Record
1997
Marketing Management: Analysis Planning, Implementation and Control
Kotler, P.Basic information
Original name
Marketing Management: Analysis Planning, Implementation and Control
Authors
Kotler, P.
Edition
Prentice-Hall, Englewood Cliffs, 1997
Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.