2016
RISING OF TOURISM ATTRACTIVENESS OF THE KARVINA REGION OWING TO CULTURAL AND SPA TOURISM
KOSTKOVÁ, Miroslava a Pavlína PELLEŠOVÁZákladní údaje
Originální název
RISING OF TOURISM ATTRACTIVENESS OF THE KARVINA REGION OWING TO CULTURAL AND SPA TOURISM
Autoři
KOSTKOVÁ, Miroslava (203 Česká republika, garant, domácí) a Pavlína PELLEŠOVÁ (203 Česká republika, domácí)
Vydání
Brno, 19th International Colloquium on Regional Sciences, od s. 1047 - 1054, 8 s. 2016
Nakladatel
MASARYKOVA UNIV, Brno, Czech Republic
Další údaje
Jazyk
angličtina
Typ výsledku
Stať ve sborníku
Obor
50204 Business and management
Stát vydavatele
Česká republika
Utajení
není předmětem státního či obchodního tajemství
Forma vydání
tištěná verze "print"
Kód RIV
RIV/47813059:19520/16:A0000104
Organizační jednotka
Obchodně podnikatelská fakulta v Karviné
ISBN
978-80-210-8273-1
UT WoS
000391253500136
Klíčová slova anglicky
cultural tourism; spa; Karvina Region; tourist attractiveness of the region
Změněno: 3. 3. 2020 14:31, Ing. Miroslava Kostková, Ph.D.
Anotace
V originále
Cultural tourism has recently experienced a significant development. This presents an opportunity for the regions affected by industrial restructuring, which entails a change in the perception of the cultural heritage of the affected area. The aim of this paper is evaluation of tourist attractiveness of the Karvina region in terms of spa and cultural tourism and research of visiting of selected cultural sites in the region. There is used a primary method data gathering, structured interviews, statistical data analysis, the method of a Defert function and the method of comparison and prediction. A care of cultural heritage raises awareness of the wealth of this region; it increases visiting sites and it has a regional and some of them have international significance too, especially for the nearby and border regions. For the Karvina region cultural wealth becomes an important part of the social perception of this region and it is a factor, which significantly develops tourism in connection with spas.