Marketing Management. Strategies and Programs

Podrobný výpis o publikaci

1995

GUILTINAN, JP., PAUL, GW.

GUILTINAN, JP., PAUL, GW.

New York: McGraw Hill, 1995

0-07-048942-4

Změněno: 31. 1. 2019 10:25, RNDr. Jan Géryk, Ph.D.

GUILTINAN, JP., PAUL, GW. Marketing Management. Strategies and Programs. New York: McGraw Hill, 1995. ISBN 0-07-048942-4.

GUILTINAN, JP., PAUL, GW. \textit{Marketing Management. Strategies and Programs}. New York: McGraw Hill, 1995. ISBN~0-07-048942-4.