UFMM523 Popular-scientific practice

Faculty of Philosophy and Science in Opava
Summer 2014
Extent and Intensity
0/2/0. 4 credit(s). Type of Completion: z (credit).
Teacher(s)
Mgr. Martin Petrásek, Ph.D. (seminar tutor)
Guaranteed by
Mgr. Martin Petrásek, Ph.D.
Centrum interdisciplinárních studií – Faculty of Philosophy and Science in Opava
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The aim of the course is to prepare students to do the job in publishing of the popular scientific texts in the public media. Students will gain knowledge and consequently practical experience in the field of popular scientific publishing.
Syllabus
  • Basics of popular scientific journalism. Information in science and message to the public. Sources of information, searching for relevant resources. Communication with scientists, communication with journalists.
    Popular scientific publication seminary. Preparing press releases. Preparation of popular educational articles. Translation of popular-scientific publications. Taking the messages from external sources and their correct interpretation. Technical reviews, multimedia devices.
    Popular-scientific publishing. Students are tasked to prepare (with the teachers help) the popular educative texts regularly and publish them in public media.
Literature
    recommended literature
  • POKORNÁ, D., IVANOVÁ, K. Komunikace ve vědě a výzkumu. Vyd. 1. Brno: Computer Press, 2010. ISBN 978-80-87240-35-9. info
  • CHRISTENSEN, L. L. hands-on guide for science communicators: a step-by-step approach to public outreach. New York: Springer, 2007. ISBN 978-038-7263-243. info
  • OSVALDOVÁ, B., HALADA, J. Praktická encyklopedie žurnalistiky a marketingové komunikace. 3., rozš. vyd. Praha: Libri, 2007. ISBN 978-807-2772-667. info
  • CAYWOOD, C. L. Public relations: řízená komunikace podniku s veřejností. Vyd. 1. Brno: Computer Press, 2003. ISBN 80-722-6886-4. info
Language of instruction
Czech
Further Comments
The course can also be completed outside the examination period.
Teacher's information
* All tasks submited and approved
The course is also listed under the following terms Summer 2015, Summer 2016, Summer 2017, Summer 2018, Summer 2019, Summer 2020, Summer 2021, Summer 2022, Summer 2023.
  • Enrolment Statistics (Summer 2014, recent)
  • Permalink: https://is.slu.cz/course/fpf/summer2014/UFMM523