FPF:UBKTN002 Introduction to the cultural i - Course Information

UBKTN002 Introduction to the cultural industry

Extent and Intensity

1/1/0. 4 credit(s). Type of Completion: zk (examination).

Teacher(s)

doc. PhDr. Miroslav Zelinský, CSc. (lecturer)
doc. PhDr. Miroslav Zelinský, CSc. (seminar tutor)

Guaranteed by

doc. PhDr. Miroslav Zelinský, CSc.
Institute of The Czech Language and Library Science – Faculty of Philosophy and Science in Opava

Timetable

Tue 9:45–10:30 D2

• Timetable of Seminar Groups:

UBKTN002/A: Tue 10:35–11:20 D2, M. Zelinský

Course Enrolment Limitations

The course is also offered to the students of the fields other than those the course is directly associated with.

fields of study / plans the course is directly associated with

• Audio-visual Creation (programme FPF, N8203 DrUm)
• Czech Studies (programme FPF, N7310 Filo)

Course objectives

Theory of cultural industry by T.W. Adorno will be introduced as well as marketing, advertisement and copyright.

Syllabus

• Cultural industries - a theory of T.W. Adorno
  Creative industries
  Marketing and advertising
  Fundraising
  Copyright
  Psychology of creativity

Literature

recommended literature
• ZELENÁ KNIHA. Uvolnění potenciálu kulturních a tvůrčích odvětví. URL info
• PUCHTA, D. Kreative Industrien Gabler. Berlin, 2009. info
• CIKÁNEK, M. Kreativní průmysly. Praha: Institut umění, 2009. info
• HAGOORT, G. Umělecký management v podnikatelském stylu. Praha: AMU, 2009. info
• SMOLÍKOVÁ, M. Management umění. Praha: VŠUP, 2008. info
• JOHNOVÁ, R. Marketing kulturního dědictví a umění. Praha: Grada, 2008. info

Language of instruction

Czech

Further comments (probably available only in Czech)

Study Materials
The course can also be completed outside the examination period.

Teacher's information

Active participation in the seminar (two absences are permitted), final written test

• Enrolment Statistics (Winter 2021, recent)
  
• Permalink: https://is.slu.cz/course/fpf/winter2021/UBKTN002