Marketing communications (selected chapters)

Podrobný výpis o publikaci

2004

SMITH, P. R., TAYLOR, J.

SMITH, P. R., TAYLOR, J.

London: Kogan Page, 2004

0-7494-4265-4

Změněno: 31. 1. 2019 10:25, RNDr. Jan Géryk, Ph.D.

SMITH, P. R., TAYLOR, J. Marketing communications (selected chapters). London: Kogan Page, 2004. ISBN 0-7494-4265-4.

SMITH, P. R., TAYLOR, J. \textit{Marketing communications (selected chapters)}. London: Kogan Page, 2004. ISBN~0-7494-4265-4.