D 2022

Information as a Strategic Factor of Business Development in Gastronomy.

BOTLÍKOVÁ, Milena and Josef BOTLÍK

Basic information

Original name

Information as a Strategic Factor of Business Development in Gastronomy.

Name in Czech

Informace jako strategický faktor rozvoje podnikání v gastronomii.

Authors

BOTLÍKOVÁ, Milena and Josef BOTLÍK

Edition

10. vyd. Praha, 10th International Conference Proceedings Current Trends in Spa, Hospitality and Tourism. p. 55-67, 13 pp. 2022

Publisher

VŠHE Praha (UCP Praha)

Other information

Language

English

Type of outcome

Stať ve sborníku

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

electronic version available online

References:

Organization unit

Faculty of Philosophy and Science in Opava

ISBN

978-80-7632-076-5

Keywords (in Czech)

Moravskoslezský kraj; dostupnost; restaurace; specifické skupiny; web

Keywords in English

Moravian-Silesian region; accessibility; restaurants; specific groups; websites.

Tags

International impact, Reviewed

Links

CZ.02.2.69/0.0/0.0/18_054/0014696, research and development project.
Změněno: 31/12/2022 10:43, Ing. Josef Botlík

Abstract

V originále

INFORMATION AS A STRATEGIC FACTOR OF BUSINESS DEVELOPMENT IN GASTRONOMY Milena Botlíková, Josef Botlík Abstract The Covid 19 pandemic led to the closure and reduction of the restaurant business. They had to adapt to the conditions and switch to the contactless form of services (delivery services, contactless payments, etc.) and offers through websites. Gastronomy business has thus become dependent on information accessibility in the Internet space. The article deals with information accessibility of gastronomic companies in MSK. The availability of information will be evaluated using software applications and will be based, for example, on the WCAG methodology.